Gucci Lido: a summer mood that happened once and stayed forever

This is a story about two distant friends, very different but very close, waiting for each other call to have some good time together. The time we pass dressing up and waiting for a call. It’s in this in-between moment, filled with longing and playfulness, that our narrative unfolds.

When it seems that nothing can surprise us in fashion, Pierpaolo Piccioli comes along and breaks all the patterns. Yes, you heard right: the former creative director of Valentino and master of high fashion poetry with romantic overtones has been officially appointed head of Balenciaga. And it feels like a restart. The new chapter begins on July 10, 2025. Get ready, it's going to be beautiful, profound and unexpected.

Fashion designer Liina Stein brought her vision of contrasting femininity to life in a recent editorial set at the magnificent Château Colbert in France. Known for blending romantic detail with confident structure, Stein used the château’s timeless atmosphere to explore the many ways womanhood can be expressed — through softness, strength, and everything in between.

ACCEPTED by Zuzanna Blur

A classical music degree. A part-time job in newspaper advertising. Dreams of owning a business. And then—an unexpected modeling contract that changed it all. Today, Iryna Logvinchuk works with the world’s most coveted fashion houses, including Dior, Giorgio Armani, Bvlgari, Van Cleef & Arpels, and Harry Winston, walking runways and gracing campaigns across continents. From Hong Kong to Milan, she shares her journey of reinvention and what she believes truly defines beauty and femininity.

Pro-Collagen Black Cherry Cleansing Balm has become one of the most popular and best-selling Elemis products worldwide. The distinctive aroma of black cherry blends harmoniously with warm notes of almond and vanilla. Thanks to its unique three-in-one texture, Pro-Collagen Black Cherry Cleansing Balm refreshes the skin and leaves it feeling invigorated.

Inspired by the hypnotic beauty of the sea, Ethereal Tide captures the essence of fluid femininity — a visual poem told through soft layers of tulle, delicate fur, and shifting shades of blue. The story merges movement and serenity, inviting the viewer into a world where water breathes through fabric and emotion.

Ziedlejas complex, surrounded by picturesque Latvian nature, is a refined and popular destination for recreation, combining the traditions of bathing culture and design. Ziedlejas offers a unique opportunity to find harmony during the bathing ritual, to be energized by nature and the creative spirit of man.