Anthony Vaccarello presents SAINT LAURENT “As Time Goes By” campaign
Anthony Vaccarello presents SAINT LAURENT “As Time Goes By”, inspired by Marcel Proust's masterpiece “In Search of Lost Time”.
Love, Togetherness, Dreaming, Desire, Time, and Memory—recurring themes from Proust's work—are reimagined by Anthony Vaccarello in a series of six short films directed by Nadia Lee Cohen.
DREAMING
"If a little is dangerous, the cure is not to dream less but to dream more, to dream all the time"
With Charlotte Gainsbourg, John Waters, Addison Rae, Awar & Ava
Book title translation by Terence Kilmartin and excerpt by C.K. Scott Moncrieff
LOVE
“We fall in love for a smile, a glance, a bare shoulder. That is enough”
With Charlotte Gainsbourg, Travis Bennett, Penelope, Gaétan, Ava & Bethany
Book title translation by Terence Kilmartin and excerpt by C.K. Scott Moncrieff
Narrated by Charlotte Gainsbourg
TIME
“The time we have at our disposal every day is elastic. The passions that we feel expand it. Those that we inspire contracted. And habit fills up what remains”
With John Waters, Gaétan, Awar, Tara & Ava
Book title translation by Terence Kilmartin and excerpt by C.K. Scott Moncrieff
Narrated by Charlotte Gainsbourg
DESIRE
“We do not succeed in changing things according to our desire, but gradually our desire changes”
With Chloë Sevigny & Joey King
Book title translation by Terence Kilmartin and excerpt by C.K. Scott Moncrieff
Narrated by Charlotte Gainsbourg
TOGETHERNESS
“To be with the people one loves, to speak to them. Not to speak to them. It is all the same”
With Cooper Koch, Awar & Lina
Book title translation by Terence Kilmartin and excerpt by C.K. Scott Moncrieff
Narrated by Charlotte Gainsbourg
MEMORY
“Certain memories are like friends in common, they can bring about reconciliation”
With Travis Bennett, Penelope & Gaétan
Book title translation by Terence Kilmartin and excerpt by C.K. Scott Moncrieff Narrated by Charlotte Gainsbourg
