20 years of magic from Armani Privé: the anniversary exhibition is opened in Milan
“I invite you into my world - where fantasy has taken shape and elegance has become air” is how Giorgio Armani himself describes his new exhibition. And yes, it is unrivaled craftsmanship and magic that we have been enjoying for two decades.
From May 21 to December 28, 2025, the Armani/Silos in Milan is hosting the exhibition “Giorgio Armani Privé 2005-2025: twenty years of haute couture”, dedicated to the 20th anniversary of the maestro's couture line. And it is a real visual, aural and aromatic journey, in which each dress is like a petal of time, taking the viewer into a world of light, dreams and sophistication.
From catwalk in Paris to art space in Milan
The Armani Privé journey began in 2005 with a show in Paris, and has since become a symbol of a new couture aesthetic - clean, minimalist, but rich in emotion and detail. These outfits whisper rather than shout. They are about silence, in which you can hear the breath of elegance.
A space of lights, sounds and smells
The exhibition is arranged like a cinematic scene: the fragrance of Bois d'Encens fills the space, an original soundtrack by L'Antidote can be heard, and each exhibit is immersed in a play of light. Pearl fabrics, shining embroideries, scattered on evening dresses like stardust, create the effect of a real galaxy of fashion.
The exposition is organized not by chronology, but by emotions. There are no rigid boundaries between epochs - only endless inspiration, timeless style and the cult of detail. This is not the history of trends, but the history of the Armani spirit: refined, intelligent, self-confident.
“Only in haute couture can I express myself without limits,” says Giorgio Armani. - “It's been a delightful, liberating journey. Now I want to invite others on it.”
And that's the whole point of the exhibition: to allow the viewer to touch luxury that doesn't shout about itself, but breathes lightness and infinite grace. If you are in Milan before the end of the year, don't miss the chance to enter this world of fantasy and perfection of Giorgio Armani Privé.
"Giorgio Armani Privé 2005–2025: Twenty Years of Haute Couture"
Armani/Silos, Via Bergognone 40, Милан
Выставка открыта с 21 мая по 28 декабря 2025 г.
Вход по предварительной записи – рекомендуем ознакомиться с официальным сайтом armanisilos.com.