Down Jackets: Warm & Cozy Trend
The down jacket's rise in fashion popularity is often attributed to its functionality and warmth, initially designed for outdoor activities and extreme weather conditions. The origin of the down jacket dates back to the early 20th century, gaining significant attention and popularity in the 1950s and 1960s.
One of the pioneering brands credited with introducing the down jacket to the fashion world is Eddie Bauer, an American outdoor clothing brand. In 1936, Eddie Bauer designed and patented the "Skyliner," which was one of the earliest forms of the modern down jacket. The jacket utilized down feathers for insulation and became renowned for its warmth and lightweight design, making it suitable for outdoor activities.
However, it was in the 1950s and 1960s that the down jacket gained more recognition as a fashion statement. French fashion designer André Courrèges played a crucial role in popularizing the down jacket in the world of high fashion. Courrèges introduced the "Moon Boots" and created fashionable down-filled outerwear, contributing to the down jacket's integration into the fashion sphere.
Additionally, other outdoor and sportswear brands such as The North Face, Patagonia, and Moncler also played significant roles in elevating the down jacket's status from functional outdoor gear to a fashion staple. Over time, the down jacket has evolved in terms of style, design, and innovation, becoming a ubiquitous item in both outdoor and high-end fashion contexts.
On the catwalks of Autumn-Winter 2023-24, the down jacket was seen in many variants: very long at Rains and Undercover, maxi with polka-dot print at Marni, bright at Raxxy and with Smiley Faces print at Diesel. How to choose a model of down jacket? Down jackets from sports brands such as The North Face, Colmar, North Sails and Napapijri are practical and versatile. They can be worn not only in unseasonably warm weather and in the mountains, but also in the city with jeans, as well as with knit dresses, flutter silk dresses, leather shorts or skirts. Down jacket can be chosen in length depending on the image, short for casual tandem with sneakers, long - for more formal outfits.
