THE OUTBREAK OF FOLKLORE

Jean Shafiroff is a philanthropist, humanitarian, TV host, writer, and the author of the book “Successful Philanthropy: How to Make a Life by What You Give”. Jean is often referred to as the first lady of philanthropy by the international press because of her generosity and extensive work as a volunteer fundraiser and leader in the philanthropic world. Jean is also widely recognized as an Instagram influencer. Her Instagram account @JeanShafiroff has over 1.2 million followers. L`Officiel Baltic just had to ask some questions to this amazing, extraordinary woman.

Lace, this exquisite material, embodying femininity and refinement, has become the true hit of the season, winning the hearts of both fashion designers and A-list celebrities like Bella Hadid and Emily Ratajkowski.

A technological revolution is taking place in the world of luxury brands. Italian brand Brunello Cucinelli, known for its "quiet luxury" philosophy, has launched a new website using generative AI. Simultaneously, Balenciaga introduced an app for Apple Vision Pro, immersing users in the world of high fashion through augmented reality.

The new composition Red Hibiscus, released by Jo Malone London in the Cologne Intense line, is dedicated to the red hibiscus flower growing in Hawaii.

Beauty formulas from the Alpine region. Susanne Kaufmann is a skincare expert who has been working in the beauty industry for more than 20 years. As she is the fifth generation to run Hotel Post – an exquisite spa hotel in the Austrian Alps, the slow holistic beauty rituals and the ability to unlock the power of nature are not only familiar to her but have also helped her make her name in the realm of luxury performance cosmetics.

Dear "Emily in Paris" fans, hold onto your berets and croissants! The new season of our beloved series is about to burst onto our screens, and believe me, it promises to be hotter than an espresso in a Roman café! Ready for a sensation? Emily is heading to Rome! Yes, you heard it right, our favorite American in Paris is now becoming an American in the Eternal City. And guess what? It seems Italian romance has already swept her off her feet!