FALL INTO LUXURY

What if the next big trend isn't about what's new, but what's been left behind? This provocative question formed the heart of Perwoll's groundbreaking presentation at Copenhagen Fashion Week 2025, where the brand transformed the very concept of runway fashion by turning forgotten garments into statement pieces.

FALL INTO LUXURY by Ariadna Fornas

Imagine a woman who decides every morning who she will be today: a mysterious stranger or a playful coquette? Chanel has created a whole ritual of fragrant transformation for such individuals — Coco Mademoiselle.

Harem pants, or fashionable “balloon pants” — whatever you call them, fashion insiders unanimously agree: this airy silhouette is the perfect solution for summer (not only in 2025, but next year too).

Haider Ackermann unveiled the first images of the sensual and mysterious Tom Ford campaign.

A fashion project exploring the space between the conscious and the subconscious. 

UNIQLO, the global apparel retailer from Japan, has officially announced its partnership with Oscar, BAFTA and Golden Globe-winning actress Cate Blanchett. As its Global Brand Ambassador, Cate Blanchett will join UNIQLO in spreading the LifeWear philosophy: to continuously improve product quality while making positive contributions to the development of people and society.

Bathed in the golden haze of the Aegean light, this story unfolds between sun-bleached archways and the endless horizon. Crisp linens, soft tailoring, and a palette of ivory, navy, and sand mirror the textures of the island itself, creating an intimate portrait of effortless summer elegance.