The Ten Timeless Lipstick Trends

After Hours

Community is the central theme of Gucci's new Fall/Winter 2025-26 campaign. Forty-two individuals form the creative foundation of The Gucci Portrait Series, shot by photographer Catherine Opie. These unique personalities, each with their own stories and perspectives, come together to create a collective portrait of humanity, intertwining different generations and life paths. Gucci is the unifying force behind this powerful sense of community.

The story was shot on a beautiful sunny day in the middle of wildflowers, horses and nature. The images have a soft, angelic glow to them capturing the fleeting magic of summer days.

L'Oréal Groupe and NVIDIA announced a strategic partnership at the New Frontiers of Beauty conference at Viva Technology in Paris. The companies plan to use artificial intelligence to create fundamentally new beauty solutions.

In celebration of National Lipstick Day on July 29, here are 10 timeless lipstick trends you can wear to mark the occasion.

THE SUN DOWN AT SEA

Do you know what makes lips truly perfect? No, it's not the contour. It's not super pigment. And it's not even a fancy $50 tube. It's all about the base, the layers, and the right formula. And also about choosing what works for you, not what's trendy on TikTok. So here's a step-by-step guide to making your lipstick last all day long.