Beauty

Aston Martin and ELEMIS: an unexpected alliance of British luxury

The world of luxury brands continues to surprise us with unusual collaborations. In July, it was announced that automotive giant Aston Martin and British cosmetics brand ELEMIS had entered into a long-term partnership. At first glance, the combination of high-speed sports cars and skincare products may seem strange, but there is a logical explanation for this alliance.

Credits: ASTON MARTIN.
Credits: ASTON MARTIN.

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