Chanel's Animated Films for the 2021/22 Métiers d’art show
For the 2021/22 Métiers d’art show presented at le19M, CHANEL called upon the REMEMBERS Studio to make animated films and illustrations. Thus, eight models close to the House (Fran Summers, Pan Haowen, Mariam de Vinzelle, Rianne Van Rompaey, Loli Bahia, Mica Argañaraz, Lola Nicon and Akon Changkou) are portrayed in imaginary worlds inspired by eight Métiers d’art (Lesage, Lemarié, Massaro, Maison Michel, Goossens, Desrues, Atelier Montex and Lognon).
le19M is the backdrop to these films and illustrations, which have a lively graphic rhythm and are inspired as much by manga as by avant-garde animation. A tribute to CHANEL’s creative dialogue with the Métiers d’art, they echo the virtuosity of the great artisans they celebrate. They combine the symbols of the House, historic fashion savoir-faire and the unique architecture of le19M, this place where dreams are made.
From tweed and embroidery to two-tone shoes, costume jewellery, pleats, jewelled buttons, hats and camellias, the House’s aesthetic vocabulary is constantly reinterpreted by the CHANEL Creation Studio, and brought to life through the savoir-faire of the Métiers d’art. Just like these eight Houses that work each season to create the exceptional.
REMEMBERING COROMANDEL
Lesage, embroiderer since 1924 and tweed maker
starring Fran Summers
GOLDEN HILL
Atelier Montex, embroiderer since 1939
starring Pan Haowen
THE CAMELLIA MERRY-GO-ROUND
Lemarié, feather worker since 1880 and flower maker
starring Mariam de Vinzelle
A SHOE THAT FITS
Massaro, shoemaker since 1894
starring Rianne Van Rompaey
THE COIFFED LADY
Maison Michel, hatter and milliner since 1936
starring Loli Bahia
PLANETARIUM
Goossens, goldsmith since 1950
starring Mica Argañaraz
LITTLE TREASURES
Desrues, parurier d’art since 1929
starring Lola Nicon
RENDEZVOUS
Les Ateliers Lognon, pleater since 1853
starring Akon Changkou
Credits: Animations by Remembers
