Mariam Tillyaeva: bright era of Central Asian fashion

In a fast-paced world that rushes by, we invite you to stop and plunge into the realm of glamor and grace, where beauty is not just makeup; it is a radiant expression of oneself. Imagine a world where every glimmer, every gleam, and every shimmer takes center stage. Our new digital cover goes beyond traditional notions of beauty and invites you into a realm where confidence is the true gem and self-expression the finest art. In every look, every pose and every exciting moment you will find a celebration of individuality, a celebration of life's precious moments.

Model: Mariam Tillyaeva @mashatilly

Photography: Farrukhbek Beknazarov

Stylist: Blink Blink Tashkent

MUA: Shirin Khilyamova

Set Design: Oynisa

Creative Director: Shirin Khilyamova

PR: @your_pr_agent

Ierakstu izvēle

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Editorials

FLASHBACK

Between the street and the cool marble of a pre-war stairwell, a new story is born — one about light that doesn’t need a stage to shine. It’s an unexpected space where fashion meets urban decadence, and glamour collides with futuristic chill.

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Beauty

Millions in a tube: who rules the world of beauty?

When it comes to big money, few people think of lipstick first. But the beauty industry is not just about bottles and highlighters. It's about empires. And some women have built (or inherited) structures that take your breath away. Their wealth is measured not in palettes, but in billions. And each of them is more than just a face on a cover.

Beauty

Lixirskin: Less is More

Lixirskin is a young (founded in September 2017) British brand of daily skincare products. Its creator is Colette Haydon, a dermatologist with a PhD in pharmacy. She worked for over 20 years as a consultant for brands such as Ren, HealGel, Jo Malone, and Aromatherapy Associates before deciding to launch her own brand.

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Interior & Design

The Culture of Home Fragrance: The Art of Living Beautifully

Home doesn’t start at the front door. It begins with scent. That first, subtle note that greets you like a whisper, wraps around your shoulders, and settles into your memory. Comfort isn’t just textures, lighting, and well-placed décor — it’s the air itself. Scent sets the mood, evokes feelings, sparks memories, and transforms ordinary spaces into personal sanctuaries.

Editorials

WANDERLUST TIDE

She’s not just chasing sunsets—she’s chasing freedom.

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Fashion Week

Paris Fashion Week showcases Belarusian and international designers in landmark event

On July 10th, 2025, La Galerie Bourbon opened its doors to an extraordinary celebration of fashion and culture, marking the first-ever showcase in Paris dedicated to Belarusian and international designers. Set in the elegant halls of one of the French capital’s most prestigious art venues, the event brought together a curated lineup of visionary designers who blended heritage, innovation, and identity.

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L'Hommes

Happy Birthday, Alex Stepanovs! 5 Reasons Latvia Can’t Get Enough of This Comedic Genius

There are viral stars, and then there are cultural phenomena. Alex Stepanovs belongs to the latter.

Editorials

Crowned, Not Defined

Crowned, Not Defined is a personal take on femininity, escapism, and how women are often expected to look or behave — and what happens when we quietly step away from that.