The graphic aesthetic of Mademoiselle&rsquo;s atelier and the tools used by her seamstresses and their exceptional savoir-faire are the inspiration for a new CHANEL Haute Horlogerie and Horlogerie capsule collection: COUTURE O&rsquo;CLOCK.

Thimbles, scissors and pins, the tools of the daily work in the rue Cambon ateliers, are transformed into exceptional pieces, blending watchmaking, jewelry and the finest craftsmanship. The iconic watches of the House of CHANEL are enriched with new interpretations combining creative boldness, technical sophistication, excellence of materials and refinement of details.

The CHANEL Watchmaking Creation Studio, inspired by the lively atmosphere in the rue Cambon atelier, orchestrates a choreography of couture busts to the rhythms of "My Woman" by Al Bowlly, a melody that Mademoiselle liked to hum. The chandelier with diamond droplets, the plinth inspired by the upholstered sofa and the gold embellishments all evoke Gabrielle Chanel&rsquo;s apartment. Mounted on a long gold chain necklace dotted with diamonds is the key for winding the mechanism of this unique piece, in which the time is displayed on tape measure. At once a musical box, a clock and an automaton, this exceptional piece was crafted by the expertise of a large team of highly skilled artisans. From the diamond-encrusted droplets of the miniature chandelier to the meticulously crafted and tuned musical mechanism, this unique creation is a tour de force of technical and aesthetic sophistication.

The CHANEL Watchmaking Creation Studio, inspired by Gabrielle Chanel and her couture atelier at rue Cambon, presents this new J12 watch. The dial springs to life to the rhythms of the couture atelier. The figurine of Mademoiselle Chanel, her scissors and her couture dummy are animated against a precious backdrop. This exceptional watch set with diamonds is equipped with the Caliber 6, the new movement designed and assembled by the CHANEL Manufacture in Switzerland. In a technical tour de force, its 355 components bring Mademoiselle&rsquo;s silhouette to life at the touch of a button, against a decor that is meticulously articulated on 5 levels. A perfect balance between design and watchmaking savoir-faire, and expressed through the excellence of the materials and the sophistication of the details. Limited to 100 pieces.

The dial features the silhouette of Mademoiselle in a black and white suit. The bezel is set with baguette-cut diamonds. In the back, a disk is in constant movement animates golden motifs of safety pins and couture dummies. Limited to 55 pieces.

The dial features the silhouette of Mademoiselle in a black and white suit. In the back, a disk is in constant movement animates golden motifs of safety pins and couture dummies. Limited edition.

Diamonds edge the white ceramic baguettes of the J12 WHITE STAR COUTURE watch. Limited to 12 pieces.&nbsp;

The expertise of the rue Cambon ateliers offers endless inspiration for the creative vision of the CHANEL Watchmaking Creation Studio. The COUTURE O&rsquo;CLOCK collection pays tribute to this heritage by taking the tools of Haute Couture &ndash; pins, thimbles and buttons &ndash; and transposing them into the field of watchmaking, transforming them into exceptional pieces. Treasures of watchmaking and jewelry savoir-faire, these watches in gold set with precious stones are worn as jewels.

BOBBIN CUFF COUTURE Inspired by a spool of thread, this unique piece reveals a dial set with diamonds hidden underneath an emerald-cut yellow sapphire. The 18K yellow gold cuff is embellished with a graphic design of interlocking lines interspersed with diamonds.

BUST LONG NECKLACE COUTURE A couture dummy in a diamond snow-setting and 18K yellow gold borrows the codes of a long necklace. The black lacquer dial is concealed in the waist of the dummy. Limited edition of 20 pieces.
THIMBLE LONG NECKLACE COUTURE A thimble in a diamond snow-setting and 18K yellow gold borrows the codes of a long necklace and conceals a dial set with diamonds. Limited edition of 20 pieces.
SAFETY PIN LONG NECKLACE COUTURE A safety pin in a diamond snow-setting and 18K yellow gold borrows the codes of a long necklace. The dial is set with diamonds and is positioned in the cavity of the safety pin. Limited edition of 20 pieces.
MADEMOISELLE PRIVE PINCUSHION COLLECTION The CHANEL Watchmaking Creation Studio transforms the ordinary into the extraordinary with the MADEMOISELLE PRIV&Eacute; PINCUSHION collection. Inspired by the pincushion, the working tool of dressmakers, each creation features a remarkable case beneath a convex crystal. The Haute Couture symbols of the House of CHANEL embellish the dials of these exceptional watches, crafted in gold, diamonds, mother of pearl and onyx, taking creative inspiration from the savoir-faire of skilled artists. A new motif, inspired by pins in a pincushion, adorns a cuff, a long necklace and a ring.

CHANEL Horlogerie capsule collection COUTURE O’CLOCK

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